Seed Co Limited, a public listed seed company incorporated in Zimbabwe, is the leading producer and marketer of certified crop seeds in southern Africa. Seed Co develops and releases soyabean varieties for Zimbabwe, Zambia, Malawi and South Africa. The seed house has produced a number of specific and high yielding soyabean varieties that are transforming soyabean production for smallholder farmers. This has been a direct result of production of seed products in ecological conditions nearest and similar to end-users’ environments.