My name is Mercy Haruna Wakawa. I am from Borno state Nigeria and I studied Food Science and Technology at the University of Maiduguri. Like every other Nigerian youth I was full of dreams and enthusiasm for a robust working career and livelihood after graduating from University. I searched endlessly for corporate jobs that are no longer available for my generation. My dreams suddenly collapsed as I came face-to-face with the reality of vanishing job opportunities and an increasing rate of youth unemployment in my country.
A major challenge of the business is the periodical stop in production due to the seasonal nature of groundnut. During the lean season there is scarcity of raw material and my inability to stock-pile at harvest because of low capital often affects my production.
My advice to young entrepreneurs out there is to always believe in their capacity to succeed and not to be discouraged if they are taking only small steps at this moment, because they do not know where it will take them. My most satisfying accomplishment in business is creating job opportunities for youths, providing market for groundnut farmers, and providing a solution to the customers yearning for genuine products of processed groundnut. Good and properly refined groundnut oil and cake is highly nutritious both for human and animal consumption.
The sky is my starting point and this is a step for the journey ahead. My life as an entrepreneur is an interesting one: when you have challenges you have to face them, and where you see opportunities you have to explore them. It is really challenging but eventually rewarding to be an entrepreneur. My life as an entrepreneur is about working round the clock.
In the next 10 years I want to be one of the key players in groundnut oil production. I would like to experiment with backward integration such that I can develop the capacity to produce my raw materials directly on my farm, and possibly also establish livestock production units that can utilise the groundnut cake from my mills as feedstuff. I will then be in a position to employ more youths, not only from the host community but youths all over Nigeria and Africa at large.
Mercy Haruna Wakawa, Managing Director at Confianza Global Resources